The AI is in the price, not on top of it
Most WhatsApp platforms charge you for the software and then meter the AI separately. Here, every plan arrives with its AI replies already inside — 10,000 a month on the smallest one.
7-day trial. No card to start.
| Plan | AI replies | Per month | You’re debited | |
|---|---|---|---|---|
| StarterOne number, one team, everything switched on. | 10,000 | ₹1,999 | ₹2,420incl. GST + fee | Choose Starter |
| BasicMost chosenFor a team running real campaigns. | 30,000 | ₹4,999 | ₹6,052incl. GST + fee | Choose Basic |
| ProSeveral brands or locations on one account. | 75,000 | ₹9,999 | ₹12,105incl. GST + fee | Choose Pro |
| EnterpriseInvoiced monthly, sized to your volume. | Negotiated | You approve every invoice — no automatic debit. | Talk to sales | |
Prices exclude 18% GST. The debited column adds GST and the payment gateway fee, so it is what actually leaves your account.
A plan doesn’t include messages
WhatsApp charges per conversation, so messages are billed as you send them from a prepaid balance rather than bundled into a number you’d have to guess at. Add money when you need it; it stays valid for 12 months.
Minimum top-up ₹1,000. You can add an opening balance during checkout, so you’re ready to send the moment you finish.
What each message costs
- UtilityOrder updates, reminders
- ₹0.144
- AuthenticationOTPs and login codes
- ₹0.144
- MarketingOffers and campaigns
- ₹1.08
- Replying to a customerWithin 24 hours of their message
- Free
- AI reply past your planOnly after the included ones run out
- ₹0.25
Voice is separate, so you only pay for calls you take
How the voice agent worksAn AI agent that answers your phone in Indian languages. ₹8.00/minute as you go, or less if you buy minutes up front. Minutes stay valid for 12 months.
100
minutes
₹775
₹7.75/min
3% below pay-as-you-go
300
minutes
₹1,950
₹6.5/min
19% below pay-as-you-go
1,000
minutes
₹5,500
₹5.5/min
31% below pay-as-you-go
Calls need a phone number, which is ₹350/month on top of your plan’s included one.
Add to any plan
- Extra WhatsApp number
- ₹350/month each
- More AI replies
- ₹0.25 each, from your balance
- Voice minutes
- From ₹5.50/min in packs
Everything in each plan
Frequently asked questions
- How does pricing work?
- Plans start at ₹1,999/month and include their AI replies outright — 10,000 on Starter, 30,000 on Basic, 75,000 on Pro. WhatsApp messages are billed from a prepaid wallet as you send them, at ₹0.144 for utility and authentication and ₹1.08 for marketing. Voice is priced separately from ₹8/minute. All prices exclude 18% GST, and there is no long-term lock-in.
- Are voice minutes included in my plan?
- No — voice is unbundled and priced on its own, so you never pay for minutes you do not use. It is ₹8/minute pay-as-you-go, or cheaper in a prepaid pack: ₹775 for 100 minutes, ₹1,950 for 300, or ₹5,500 for 1,000. Pack minutes stay valid for 12 months.
- Do I need a wallet balance as well as a plan?
- Yes, if you want to send WhatsApp messages. The plan covers AI replies, seats, agents and your number; messages are billed per send from a prepaid wallet. The minimum top-up is ₹1,000, and you can add an opening balance during checkout so you are ready to send immediately.
- Can I pay annually?
- Yes — annual billing is 20% cheaper than paying monthly, so Starter is ₹19,190, Basic ₹47,990 and Pro ₹95,990 for the year.
- Do I pay for the WhatsApp conversation fees?
- Meta charges per-conversation fees that are passed through transparently and billed from your wallet alongside platform usage.
- Can I get enterprise pricing?
- Yes. Enterprise is quoted per deal rather than published, and is billed by monthly invoice rather than an automatic card debit — so you approve every cycle. Deals are sized in message credits per category, which fall through to your wallet at standard rates if you exceed them, so nothing stops mid-campaign. Contact sales for volume pricing, dedicated numbers and onboarding.
- What happens if I release a phone number early?
- Phone numbers are billed as a monthly rental on a 30-day cycle, charged in advance. Releasing a number before the cycle ends does not earn a refund or credit for the remaining days. If you no longer want a number, use “Cancel renewal” to keep it working until the end of the period you already paid for — it is then released automatically with no further charge.